The month of September seemed to have flown by. Throughout the month, the Kent State social media accounts highlighted the university’s recent rankings and served as the hub for crisis communications.
Here are some of our top-performing posts from September.
On Instagram, our top-performing post celebrates Kent State earning a spot on the 2021 U.S. News and World Report Best Colleges rankings. This award places Kent State as the highest ranking public university in Northern Ohio.
Between updates regarding the 2020 Fall Semester campus reopening procedures and other university-wide communications, our Facebook and Twitter channels were utilized in keeping the Kent State community informed. Last month was a prime example of how our audience looks to the university’s social media accounts to find the latest information about what’s happening on or around campus, in real time.
On Facebook and Twitter, two posts that received the highest engagement were regarding actions the university took in response to vile, hurtful messages painted on the Rock that were threatening to our Kent State community, specifically our Black community.
Facebook:
Our top-performing post on Facebook shared President Todd Diacon’s email to the campus community announcing the anti-racism actions the university would take in response to the messages on the Rock.
Twitter:
Our most-liked tweet was the 19th remembrance of Sept. 11, 2001.
During the month of September, we welcomed:
534 followers on Instagram
223 followers on Facebook
124 followers on Twitter
Be sure to keep up with ALL of our social channels for the latest updates.