Kent State Florence presents Metavers-Utility Conference on the intersection of fashion and online gaming

Kent State Florence will present Metavers-Utility: Is the Digital World the Last Fantasy or the New Reality, a conference focused on the intersection of fashion and online gaming, on April 7, 2022. The in-person event will be streamed live on YouTube.

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Metavers-Utility: Is the Digital World the Last Fantasy or the New Reality?

 

Metavers-Utility: Is the Digital World the Last Fantasy or the New Reality 

A conference focused on the intersection of fashion and the world of online gaming.

Online gaming as a marketing platform has already attracted many brands: we are discovering what "avatars" and "skins" are, but also what possibilities Augmented and Virtual Reality offer, both in terms of creativity and audience.

Through research on iconic characters of the video game and digital world, and thanks to the contributions of the following experts in the field, we will discover what the Metaverse is, if it can be a help or an obstacle to our future and, above all, if the thousands of forms of it with which we are already in contact can encourage creativity in the fashion industry or not.

When

April 7, 2022

8:00 am - 11.30 am EDT / 2:00 pm - 5:30 pm CEST 

Where

Auditorium al Duomo
Via de' Cerretani 54/R
Florence, Italy 

Stream Live

Access the YouTube livestream at the link below.

Stream Metavers-Utility

 

 

 

Conference Program

 

8:00am EDT / 2:00 pm CEST

Welcome and Introduction 

Fabrizio Ricciardelli, Director KSU Florence

Patricia Kinsella, Academic Coordinator, KSU Florence Fashion Program

 

8:15 am EDT / 2:15 pm CEST

“Metavers-Utility: A Student Perspective”

Sara Piccolo Paci, Independent Researcher, Fashion Historian

 

9:00 am EDT / 3:00 pm CEST

"Metaverse, Fashion and TV series"

Antonella Mascio, Phd New Media Studies, Department of Political and Social Sciences, University of Bologna

 

9:30 am EDT / 3.30 pm CEST

Break

 

9:45 am EDT / 3:45 pm CEST

"A Virtual Fantasy or the Ultimate Reality? A New Audiovisual Language: Virtual Reality" 

Omar Rashid, GoldEnterprise, winner of the Auggie Awards 2021, Santa Clara California

 

10:15 EDT / 4:15 pm CEST

“There is a Market Out There: iIlustrations and Visual Development Art, from Pencils to Digital”

Sara Gianassi, Senior Visual Development & Concept Artist

 

10:45 EDT / 4:45 pm CEST

Student research

Sara Piccolo Paci, Independent Researcher, Fashion Historian

 

11.15 EDT / 5:15 pm CEST

Conclusions

Patricia Kinsella, Academic Coordinator, KSU Florence Fashion Program

POSTED: Monday, March 28, 2022 12:48 PM
UPDATED: Saturday, November 23, 2024 09:55 AM