Research

At the School of Fashion, we believe collaboration is the key to driving meaningful change in the global fashion industry. Our research and creative practice bring together brands, consumers, technologists, researchers, educators and the public to shape the future of fashion.

We focus on real-world solutions through evidence-based research and hands-on experimentation, using the latest techniques supported by our state-of-the-art facilities, including the KnitLAB, TechStyleLAB, Cafaro Fashion Merchandising ThinkLAB, the Design Innovation Hub and the Kent State University Museum. Our research explores forward-thinking, yet practical approaches that aim to create a more equitable and environmentally sustainable future for fashion. We invite partners to collaborate on a wide variety of fashion-related projects.

Sustainability and Circular Supply Chains

  • Advancing circular production practices and technology applications
  • Applying systems thinking to address contemporary challenges in the textile and clothing industries
  • Enhancing transparency and traceability in the supply and value chain

Retail and Merchandising Innovations

  • Investigating emerging technologies and data-driven strategies to revolutionize retail and merchandising practices
  • Utilizing artificial intelligence, virtual reality and augmented reality to create immersive retail experiences.
  • Examining unified commerce platforms’ role in streamlining consumer interactions
  • Data-driven merchandising strategies for inventory optimization and personalized shopping

Product Design Development and Manufacturing

  • Leveraging advanced technologies in the application of design, production, and manufacturing processes
  • Expertise in wearable technology innovations and the impact on the future of fashion products
  • Exploring transformation of production and manufacturing processes that align with circularity goals
  • Expertise in textile science, design, and fiber applications

Consumer Behavior/ Experiences

  • Understanding evolving consumer experiences and behaviors and their impact on fashion industry
  • Futuristic branding and marketing strategies
  • Social values, digital identities, and cultural shifts influencing fashion consumption and the impact on consumer behavior

Cultural and Social Considerations

  • Expanding the narrative of fashion history and practice through an intersectional and justice-oriented lens
  • Redressing the lack of representation in fashion through creative problem solving, public engagement, and presentation
  • Exploring the social and cultural impact of fashion on local and global communities
  • Developing and implementing best practices for inclusive and culturally aware consumer engagement